Hoodia (HOOD-ee-uh) gordonii — A genus of 10 to 20 species from southwestern Africa.

Hoodia gordonii is the stoneage wonder plant found throughout the dry arid regions of the Southwestern African continent now on the verge of making history in the fight against obesity. It is a genus belonging to the Asclepiadaceae family which consists of approximately 20 species. Used to stop hunger, quench thirst, and provide energy for thousands of years, Hoodia gordonii was first discovered by the San tribesmen and women to get through the most difficult of times.

The African name for this plant is Xhoba but scientists know it by its botanical name, Hoodia gordonii. Forming clumps of erect multi-angled stems, this spiny, perennial succulent that looks like a cactus is not a cactus (there are no native cacti in Africa) it is actually a member of the milkweed Asclepiadaceae family and can grow 2½ feet tall. Not 6 feet as some would have you believe. The large, brownish, unpleasant smelling flower located at the tips of the Hoodia gordonii stems ensures its propagation and survival in the wild by emitting a distinct carrion odor to attract the flies which pollinate them.

Buyer Beware

Hoodia gordonii is extremely difficult to identify because it looks so similar to other Hoodia succulents of the same family: Hoodia alstonii, Hoodia currorii, Hoodia currorii, Hoodia lugardii, Hoodia dregei, Hoodia flava, Hoodia juttae, Hoodia officinalis, Hoodia parviflora, Hoodia pedicellata, Hoodia pilifera, Hoodia pilifera, Hoodia ruschii and Hoodia triebneri, just to name a few.

This makes it extremely critical that you buy products made only from genuine Certified Pure South African Hoodia Gordonii.

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Real Life Hoodia Stories

testimonials

This could be you!

The first folks to have their lives changed by Hoodoba.

Hoodoba® Hoodia Gordonii weight loss products are made by the original Hoodia brand that brought Hoodia Gordonii to America and was featured on CBS’ 60 Minutes.

Hooboba® Hoodia Diet Pills and Liquid Hoodia Extract are manufactured in the USA under strict FDA guidelines.

The Heart of the Matter

Worldwide fascination with hoodia has bred strong curiosity within the mainstream, but…do most people know what real hoodia is? What is the difference between traditional Hoodia gordonii, the many cheap knock-offs and weak hoodia products that have arrived on the scene? There is some misunderstanding, and the need exists for clarity in defining authentic hoodia from the fakes and weaker adulterated versions.

People are beginning to realize that in order to obtain the desired results, concocted credentials and superficial skimming won’t stand up to scrutiny.

What guidelines should we use to distinguish hoodia that works from shams?

First, do not rely entirely on C.I.T.E.S as proof of authenticity (one will be included with your order if requested). Why? Even easier than in the "offline-world", documents in cyberspace can be easily manipulated (not merely whited out) to appear quite convincing to the onlooker.

Moreover, even if the C.I.T.E.S. is real, it doesn't tell you how much, if any, of the hoodia actually made it into the finished product.

TRUTH IS, to be 100% certain what you have is the true full strength South African hoodia there is only one thing you need to know -- companies selling real hoodia have nothing to hide and are not afraid to subject their products to constant scrutiny - ongoing independent lab testing.

ORIGINAL Hoodia Brand

HOODOBA was the first brand to bring 100% pure Hoodia diet pills to the United States. Its novelty and promise of dieting “cures” created a sensational wave that eventually caught the attention of CBS 60 Minutes News which subsequently purchased it and featured it along with a full-blown story on the hoodia cactus plant from which it is made.

Today, HOODOBA remains the brand with the unique distinction for not only being first, but also for opening the doors to Alkemist Pharmaceutical (the most qualified independent lab in the country) to:

• Routinely purchase and randomly test our products without our knowledge.
• Report back to the public their latest findings, regardless of results. (click to see the latest findings)

By so doing we've removed all ifs, ands, and buts; And, have proven to the world that unlike the newcomers, we have nothing to hide.

That is why it is widely recognized that when you purchase HOODOBA® you can rest assured knowing that what is on the label is actually in the bottle.

Now with the proper information and a little discernment you CAN and WILL have the hoodia brand that is truly capable of getting the job done!

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